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Nomad App
Designing a personalised road trip planning app
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Nomad App
Designing a personalised road trip planning app
Role
Art Direction
Product Design
Year
2021
Supporting Toyota Connected North America with one of their innovation projects, we designed a road trip planning app concept that connects to the vehicle. From onboarding to the comprehensive trip planning flow, we brought the vision to life and helped advance it to the next stage.
Role
Art Direction
Product Design
Year
2021
Supporting Toyota Connected North America with one of their innovation projects, we designed a road trip planning app concept that connects to the vehicle. From onboarding to the comprehensive trip planning flow, we brought the vision to life and helped advance it to the next stage.


After signing up, the user has the option to personalise their experience by adding their vehicle, selecting interests, and connecting to third-party services to unlock offers.
After signing up, the user has the option to personalise their experience by adding their vehicle, selecting interests, and connecting to third-party services to unlock offers.


Start fresh or get inspired
From the home tab, users can either start planning from several trip inspirations or go through an easy-to-use planning flow with various controllable parameters. For example, users could determine overnight stops or let the app plan the best stops along the way based on their preferences.
Start fresh or get inspired
From the home tab, users can either start planning from several trip inspirations or go through an easy-to-use planning flow with various controllable parameters. For example, users could determine overnight stops or let the app plan the best stops along the way based on their preferences.






Reducing information overload
One of the main challenges of the route page is how to present complex routing in an understandable way. The page shows a trip summary at the top with day-by-day tabs, an interactive map, and a detailed trip section with stop cards. These stop cards offer key information, a quick action button to book, and serve as an entry point to read more about each stop.
Reducing information overload
One of the main challenges of the route page is how to present complex routing in an understandable way. The page shows a trip summary at the top with day-by-day tabs, an interactive map, and a detailed trip section with stop cards. These stop cards offer key information, a quick action button to book, and serve as an entry point to read more about each stop.






A large library of places is crucial for a trip planning app. Beyond the third-party providers, we want to encourage users to submit their places, whether public or private, and receive rewards for doing so.
A large library of places is crucial for a trip planning app. Beyond the third-party providers, we want to encourage users to submit their places, whether public or private, and receive rewards for doing so.

