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Nomad App

Designing a personalised road trip planning app

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Nomad App

Designing a personalised road trip planning app

Role

Art Direction
Product Design

Year

2021

Supporting Toyota Connected North America with one of their innovation projects, we designed a road trip planning app concept that connects to the vehicle. From onboarding to the comprehensive trip planning flow, we brought the vision to life and helped advance it to the next stage.

Role

Art Direction
Product Design

Year

2021

Supporting Toyota Connected North America with one of their innovation projects, we designed a road trip planning app concept that connects to the vehicle. From onboarding to the comprehensive trip planning flow, we brought the vision to life and helped advance it to the next stage.

After signing up, the user has the option to personalise their experience by adding their vehicle, selecting interests, and connecting to third-party services to unlock offers.

After signing up, the user has the option to personalise their experience by adding their vehicle, selecting interests, and connecting to third-party services to unlock offers.

Start fresh or get inspired

From the home tab, users can either start planning from several trip inspirations or go through an easy-to-use planning flow with various controllable parameters. For example, users could determine overnight stops or let the app plan the best stops along the way based on their preferences.

Start fresh or get inspired

From the home tab, users can either start planning from several trip inspirations or go through an easy-to-use planning flow with various controllable parameters. For example, users could determine overnight stops or let the app plan the best stops along the way based on their preferences.

Reducing information overload

One of the main challenges of the route page is how to present complex routing in an understandable way. The page shows a trip summary at the top with day-by-day tabs, an interactive map, and a detailed trip section with stop cards. These stop cards offer key information, a quick action button to book, and serve as an entry point to read more about each stop.

Reducing information overload

One of the main challenges of the route page is how to present complex routing in an understandable way. The page shows a trip summary at the top with day-by-day tabs, an interactive map, and a detailed trip section with stop cards. These stop cards offer key information, a quick action button to book, and serve as an entry point to read more about each stop.

A large library of places is crucial for a trip planning app. Beyond the third-party providers, we want to encourage users to submit their places, whether public or private, and receive rewards for doing so.

A large library of places is crucial for a trip planning app. Beyond the third-party providers, we want to encourage users to submit their places, whether public or private, and receive rewards for doing so.

About

Moses is a future-focused designer with a background in branding, interactive design and marketing. Rooted in human-centred design with a desire to experiment with new and exciting interactions between human and technology.

Based in London, UK.

2021 - Now

Toyota Connected Europe

London, UK

2015 - 2021

Havas People

London, UK

2010 - 2014

Wunderman

Singapore

2009 - 2010

Wishbone

Singapore

2008

Klix Digital

Jakarta, Indonesia

Skills

Creative Direction
Art Direction
Product Design
UX/UI Design
Marketing
Visual Identity
User Research

Features and awards

Ads of the World
Ad Age
Trendhunter
TEDx Singapore
MOB-EX Awards
Smarties Awards
CSS Design Awards

London, UK

07:10

About

Moses is a future-focused designer with a background in branding, interactive design and marketing. Rooted in human-centred design with a desire to experiment with new and exciting interactions between human and technology.

Based in London, UK.

2021 - Now

Toyota Connected Europe

London, UK

2015 - 2021

Havas People

London, UK

2010 - 2014

Wunderman

Singapore

2009 - 2010

Wishbone

Singapore

2008

Klix Digital

Jakarta, Indonesia

Skills

Creative Direction
Art Direction
Product Design
UX/UI Design
Marketing
Visual Identity
User Research

Features and awards

Ads of the World
Ad Age
Trendhunter
TEDx Singapore
MOB-EX Awards
Smarties Awards
CSS Design Awards

London, UK

07:10